Canadian fashionista and technophiles flocked to Windsor Arms hotel last night as LG Electronics Canada unveiled its long-awaited Chocolate Phone Series last night in a gala event.

Chocolate Phone Series was officially unwrapped and strutted down the catwalk by models wearing Montreal couture label SHAN’s 2007 swimwear and lingerie collection in a sexy runway show.

According to the survey conducted by LG and Ipsos-Reid Canada (October 4-10, 2006), nearly half (47 per cent) of Canadians polled between the ages of 18 and 35 already agree that a cell phone should be stylish.

“We’re delighted to launch this phone in the prestigious company of one of Canada’s leading fashion designers, Chantal Levesque and her new stunning designs,” said William Cho, President and CEO of LG Electronics Canada Inc. 

“Canadians are changing their habits when it comes to choosing mobile phones,” he added.

“When people are connected to something this sexy they become more confident and more fierce,” added Chantal Levesque, the designer of SHAN label.

The Chocolate Phone Series is as sensory pleasing and decadent as the rich delicacy it was named for. Ultra-thin, stylish slider design and touch sensitive navigation keys of LG’s Chocolate Phone (LG 8500) are sweetened with MP3-player with expandable microSD slot, camera and camcorder as well as Bluetooth capabilities.

The first Chocolate Phone to the market (LG 8500) will be available today through Telus. Other models of the Chocolate Phone will be available through the other major Canadian carriers in late November.